Christmas in the Ville 2024 video highlight: Every year, I bundle up, grab my camera, and chase down Pete Black Plumbing’s float through the cold streets of downtown Fowlerville Michigan for the annual Christmas in the Ville parade. As a videographer, capturing the energy, warmth, and excitement of this event—despite the freezing temperatures—is a […]
As a video producer, I’m always excited when a client wants to step outside the norm and do something unique for their business. Creative projects like this not only make them stand out online but also let their personality shine on social platforms. While I usually recommend starting with videos closest to the sales process—those […]
Recently, we revisited and touched up the original “About” video for Pete Black Plumbing, updating it to reflect changes in personnel and refining the marketing message. As a company that serves both residential and industrial plumbing needs, Pete Black Plumbing presents a unique challenge in marketing. Traditionally, these two sides of the industry are marketed […]
As a filmmaker, I’m always excited to work on local business spotlights, especially when it involves capturing something as fun as dogs getting pampered. Recently, I had the opportunity to film a new project for Dog Watch Hidden Fences of Southeastern Michigan, highlighting their latest addition—a self-service dog washing station at their boutique store in […]
I always love when the guys at Pete Black Plumbing call me up to film with them! Every time, it’s an adventure—whether we’re out on a job site or working with a local business, there’s always something new to capture. This time, we were back in downtown Howell, fixing a main city water line that […]
Marketing in a new Industry I love the challenge of marketing in a new industry and finding the corresponding online audience that will most likely tap into that good or service. So when I hooked up with Pete Black Plumbing of Livingston County, Michigan- to do video marketing, the potential is boundless. When I first […]